Marketing Manager Essential Skills
• Intimate understanding of traditional and emerging marketing channels
• Excellent communication skills
• Ability to think creatively and innovatively
• Budget-management skills and proficiency
• Professional judgment and discretion that comes from years of experience in the field
• Analytical skills to forecast and identify trends and challenges
• Familiarity with the latest trends, technologies and methodologies in graphic design, web design, production, etc.
Marketing Manager Roles & Responsibilities
• Oversee all marketing campaigns for their company or department
• Implement strategy
• Promote a business, product, or service
• Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones
• Represent the marketing team to cross-functional groups including product management, sales, or customer support
• Updating senior leadership on the progress of marketing activities and reporting on the results of campaigns
Day-to-Day Duties
• Manage and coordinate marketing and creative staff
• Lead market research efforts to uncover the viability of current and existing products/services
• Collaborate with media organizations and advertising agencies
• Brainstorm ideas for new campaigns
• Coordinate with the sales team and other departments to produce effective strategies
• Monitor current campaigns, ensuring their staff meets deadlines and complete necessary tasks
• Analyze data to evaluate the success of their marketing efforts and come up with new ideas to improve brand marketing and exposure
Education Requirements
• Come from a variety of academic backgrounds, including marketing, communication, business and other fields
• Bachelor’s degree
• Some companies require their marketing managers to have a master’s degree
• 7 years of experience
Education Requirements
• Come from a variety of academic backgrounds, including marketing, communication, business, and other fields
• Bachelor’s degree
• Some companies require their marketing managers to have a master’s degree
• 7 years of experience, preferably with food & beverages companies (i.e.: chain of restaurants or coffee shops…etc.)
Addons:
• Graphic Designer background.
All C.Vs send to this email please:
[ Apply at: [javascript protected email address] ]