Industry: Web Development
Job Details:
– Using web tools to track site traffic, rankings, and ultimately sales.
– Identifying and implementing strategies for increasing site traffic through organic search listings without being blacklisted.
– Researching and resolving HTML code and content, link architecture and navigation issues.
– Assisting in layout of web pages when required.
– Continually monitoring organic search rankings to increase traffic and sales.
– Analyzing website strategies and translating qualitative or anecdotal data into recommendations and tactics for revising the strategies.
– Creating and reviewing regular sales reports for various online sites and promotions.
– Researching keywords using Google, Overture, WordTracker and internal tools.
Candidate Profile:
– Excellent Internet and computer ss.
– Knowledge of online marketing and search engine optimization.
– Clear understanding of , affiliate marketing and pay-per-click advertising.
– Minimum college diploma in Information Science, Advertising, Business, Computer Science, Math, MIS, English, Journalism or Communications.
– Proficient in the use of Internet Explorer and other browsers, Word, Outlook, Excel.
– Knowledge and experience with HTML and Excel.
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